Lil's Cafe
Identity
WHAT DID WE ACHIEVE WITH THE LIL'S CAFE IDENTITY?
Lil's is a cozy little New England cafe in a busy downtown setting. Their mission is to provide the best pastries, coffee and teas in an environment that promotes a friendly gathering spot for friends or local professionals. Their logo needed to have a modern, but approachable, local aesthetic. The modern color palette in combination with an emphasis on great typography allows it to be as versatile as possible. The identity has been used on everything from print, environmental graphics and silk screened merchandise, resulting in the thoughtful establishment of a high quality local brand.
What does Lil's Cafe think?
“We have been exceptionally happy with the work of Be Better Studios. We considered many firms before we chose them to help us with our new café, Lil’s. We have been so pleased with their work and they cover so much ground. They are both easy to work with and deliver great products in a timely manner. We now use Be Better for projects in all 3 of our restaurants.”
EILEEN CONLON, DIRECTOR OF ORGANIZATION DEVELOPMENT & PARTNER LANDYS MANAGEMENT GROUP – BOB'S CLAM HUT, ROBERT'S MAINE GRILL, LIL'S CAFE
