{"id":1570,"date":"2014-09-02T23:59:43","date_gmt":"2014-09-03T03:59:43","guid":{"rendered":"http:\/\/www.bebetterstudios.com\/blog\/?p=1570"},"modified":"2025-10-06T17:59:05","modified_gmt":"2025-10-06T21:59:05","slug":"a-great-process-leads-to-great-design","status":"publish","type":"post","link":"https:\/\/www.bebetterstudios.com\/blog\/a-great-process-leads-to-great-design\/","title":{"rendered":"A great process leads to great design"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1576 size-full\" src=\"https:\/\/www.bebetterstudios.com\/blog\/wp-content\/uploads\/2014\/09\/the-be-better-process-image.jpg\" alt=\"The Be Better Process\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.bebetterstudios.com\/blog\/wp-content\/uploads\/2014\/09\/the-be-better-process-image.jpg 600w, https:\/\/www.bebetterstudios.com\/blog\/wp-content\/uploads\/2014\/09\/the-be-better-process-image-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>At Be Better Studios, our process is constantly undergoing revisions and improvements. Our approach to\u00a0great design is fundamentally the same as most other design firms \u2013 employ\u00a0proven design principles and techniques in order to maximize a product&#8217;s efficiency, potential and accessibility. However, where we differ from many\u00a0design firms is in our definition of what great design is. We believe that a great product must meet a level of quality consistent with industry defining paradigms, but more importantly it also has to be a great product that our clients can take ownership and stand behind. Our unique approach\u00a0allows us to make great functional products, but\u00a0the payoff for us is not the product itself, it&#8217;s\u00a0seeing our clients run with it. In this post, I&#8217;d like to talk a little bit about this approach for all the clients out there, in hopes that it can help inspire and motivate them towards bettering their\u00a0product and inform them on\u00a0what\u00a0that process may look like.<\/p>\n<p>Right away, it&#8217;s important to listen. We believe the discovery stage on any project starts with the first call or email, right in the beginning of the sales process. As a small firm, we often wear many hats and we enjoy the sales process as much as building and designing the product. So much can be learned in this process about a client and their product, but most importantly, it&#8217;s an opportunity to get to know the client and their tastes. We often ask for examples of products they like, information about the competition, industry experience, who the company decision makers are, and even some personal preferences.\u00a0This information will not only help us streamline our research and information gathering stage, leading us right into the building process much faster; but also and more importantly, by the end of the sales process we&#8217;re signing an agreement and not a contract. It&#8217;s important for us to make sure our clients know that we will be working together with them to build the best product for their budget and not just\u00a0working for them. This is why we sign agreements instead of\u00a0contracts, and this is what we believe is the core of great design.<\/p>\n<p>What follows is the usual discovery process: Q &amp; A, document gathering, technical assessment, and content assessment. With all this information we create a list of goals and desired user behaviors.\u00a0After we identify, build upon, or give purpose to a product, we can then begin the design stage. If the product is a website, here is where we examine the content in detail and construct a sitemap, wireframes, and an in-browser comp. If the product is a print piece, or an environmental graphic, we sketch ideas, and jump right into the comping process. Comping is the process of providing our clients examples of functionality, look and feel, and\u00a0sometimes a\u00a0representation of a user experience. This process can often go in many different directions depending on the client. Some clients are more visually oriented and will spend more time in this stage, where as some clients will need to see how things function in order to provide more feedback. Whatever direction the comping stage takes a project, the goal is to keep the client involved in every step along\u00a0the way. After all, the client is the most important user of them all, and no one knows their product\u00a0better. Involving the client in every step of the process encourages\u00a0ownership of the product, which in turn goes a long way in the product&#8217;s ability to produce results after delivery.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1579 size-full\" src=\"https:\/\/www.bebetterstudios.com\/blog\/wp-content\/uploads\/2014\/09\/the-be-better-process-steps.jpg\" alt=\"The Be Better Process Website Steps\" width=\"600\" height=\"990\" srcset=\"https:\/\/www.bebetterstudios.com\/blog\/wp-content\/uploads\/2014\/09\/the-be-better-process-steps.jpg 600w, https:\/\/www.bebetterstudios.com\/blog\/wp-content\/uploads\/2014\/09\/the-be-better-process-steps-181x300.jpg 181w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>Although on paper the design stage seems to end when you lay the project&#8217;s first brick, the design process still continues throughout the build and execution of the project. Especially when building websites. We&#8217;ve been building responsive websites since 2010 and the amount of opportunities for good design a responsive website provides continues to grow with each project. The medium of the web is an exciting playground from a technical perspective, but also the diversity of internet capable devices out there makes it an exciting design playground as well. However, in any medium, different challenges provide their own opportunities to learn and discover something new about the human experience and how real people interact with a product. When executing a design, we are always on the look out for improvements or directions to take a product which can be assessed within the current budget, or archived for a later revision. It&#8217;s our job to provide the best options and information to the client, ensuring that every step of the way they are maximizing the potential of their product.<\/p>\n<p>The Be Better Process is a product itself, designed to provide an engaging experience\u00a0from concept to delivery. We believe that even a great product could always be better and this includes our process. It is constantly evolving\u00a0from our experiences working together with all\u00a0our wonderful clients and watching their products succeed. We hope that this brief article provides you with an\u00a0idea that our work\u00a0delivers\u00a0more than just a finished product. Our goal is to deliver the most functional and best designed product for your budget, and if you are proud of\u00a0the results; well then, that&#8217;s great design.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>At Be Better Studios, our process is constantly undergoing revisions and improvements. Our approach to\u00a0great design is fundamentally the same as most other design firms \u2013 employ\u00a0proven design principles and techniques in order to maximize a product&#8217;s efficiency, potential and accessibility. However, where we differ&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/www.bebetterstudios.com\/blog\/a-great-process-leads-to-great-design\/\" title=\"ReadA great process leads to great design\">Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":1576,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[32,45,43],"class_list":["post-1570","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-being-better","tag-entrepreneurs","tag-marketing","tag-web-design"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.bebetterstudios.com\/blog\/wp-json\/wp\/v2\/posts\/1570","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bebetterstudios.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bebetterstudios.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bebetterstudios.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bebetterstudios.com\/blog\/wp-json\/wp\/v2\/comments?post=1570"}],"version-history":[{"count":9,"href":"https:\/\/www.bebetterstudios.com\/blog\/wp-json\/wp\/v2\/posts\/1570\/revisions"}],"predecessor-version":[{"id":1617,"href":"https:\/\/www.bebetterstudios.com\/blog\/wp-json\/wp\/v2\/posts\/1570\/revisions\/1617"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bebetterstudios.com\/blog\/wp-json\/wp\/v2\/media\/1576"}],"wp:attachment":[{"href":"https:\/\/www.bebetterstudios.com\/blog\/wp-json\/wp\/v2\/media?parent=1570"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bebetterstudios.com\/blog\/wp-json\/wp\/v2\/categories?post=1570"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bebetterstudios.com\/blog\/wp-json\/wp\/v2\/tags?post=1570"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}