![\"Be](\"https:\/\/www.bebetterstudios.com\/blog\/wp-content\/uploads\/2015\/04\/BBS-google-search-result.jpg\")
\nGoogle\u00a0rolled out a\u00a0mobile-friendly update to their search engine on April 21st. The update provides websites that are indexed by google as ‘mobile-friendly’ an advantage in search result rankings. This only applies to searches made from mobile phones. Searches that are made from tablets and desktops are not affected. If you are doing a search from a phone you will see “Mobile-friendly – ” indicated at the start of your search result description. Below\u00a0is a screenshot of a search made for Be Better Studios on a mobile device.<\/p>\n\n
In Google’s words a mobile-friendly website is:<\/p>\n
\u201cA page is eligible for the \u2018mobile-friendly\u2019 label if it meets the following criteria as detected by Googlebot:<\/p><\/blockquote>\n<\/div>\n
\n\n
- Avoids software that is not common on mobile devices, like Flash<\/li>\n
- Uses text that is readable without zooming<\/li>\n
- Sizes content to the screen so users don’t have to scroll horizontally or zoom<\/li>\n
- Places links far enough apart so that the correct one can be easily tapped\u201d<\/li>\n<\/ul>\n<\/blockquote>\n
This update provides another reason why responsive web design is also responsible web design. If your website follows best practices in using responsive design techniques you should be fine. If not, this could be a good impetus to invest in making your site responsive. It’s safe to say\u00a0that if your website is not already responsive or serving a separate mobile website to mobile users, chances are you are not concerned with mobile traffic and need not worry about this update. However; if you are one of these unconcerned website owners, serving a mobile audience with a friendly user experience is an excellent way to increase your website’s reach and lead-generating potential.<\/p>\n
Links<\/h3>\n
Read about the update here\u00a0on Google’s Webmaster Central’s blog<\/a><\/p>\n
Read a good FAQ about the update<\/a><\/p>\n
Check to see if Google deems your site mobile-friendly<\/a><\/p>\n
Read Google’s guide to building mobile-friendly websites<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"
Google\u00a0rolled out a\u00a0mobile-friendly update to their search engine on April 21st. The update provides websites that are indexed by google as ‘mobile-friendly’ an advantage in search result rankings. This only applies to searches made from mobile phones. Searches that are made from tablets and desktops… Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":2053,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[32,45],"class_list":["post-2037","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-being-better","tag-entrepreneurs","tag-marketing"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t